Hugin Ad hoc announcement according to § 15 WpHG: Contract, Miscellaneous cooperation: mobilcom AG: klarmobil GmbH concludes marketing agreement for mobile discount offerings

9/19/2005, 6:14 PM (Source: GlobeNewswire)
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Today mobilcom AG's wholly owned subsidiary klarmobil GmbH concluded
the necessary agreement with T-Mobile Deutschland GmbH for marketing
discount mobile telephony offerings in the Internet. Under the
"klarmobil.de" brand the mobilcom subsidiary will fight for new
customers in the competitive discount mobile market in Germany. The
"no-frills" klarmobil.de offer unites the advantages of a contract
product with those of a prepaid product. Through postpaid settlement
of the charges incurred for phone conversations, SMSs and additional
data services via direct debit, it sets itself apart from the other
offers on the market, which are primarily on a pre-paid basis.
Klarmobil.de will be marketed solely online or via hotline.
"Here, for the first time, the synergetic effects due to fusion are
taking hold," reports mobilcom AG CEO Eckhard Spoerr. According to
him, klarmobil.de bundles mobilcom's strengths when it comes to
product know and technical development with freenet.de AG's
competence in the field of online marketing and direct marketing. Due
the low marketing and process expenses that are thus attainable, it
is possible to launch an extremely competitive offer on the market
profitably.

--- End of Ad-hoc Message ---
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