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11/17/2020, 6:59 PM (Source: TeleTrader)
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Verizon, Snap jointly launch 5G Landmarker Lens

Verizon and Snap announced on Tuesday that they are jointly launching the world's first 5G-enabled Landmarker Lens for Verizon customers. Snap's augmented reality technology is an essential part of the Lens, the companies added and stressed it will help customers experience live events differently through Snapchat.

"The 5G Landmarker Lens is an example of how 5G can redefine music experiences through augmented reality. We look forward to bringing more of these new, creative customer experiences to life via our partnership with Snap," Verizon Senior Vice President of Consumer Marketing and Products Frank Boulben said.

The product is part of a partnership on 5G the two companies launched in 2019.

Breaking the News / VP