12/6/2023, 5:01 AM (Source: TeleTrader)
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'Authentic' is word of the year amid rise of AI

Merriam-Webster chose "authentic" as its Word of the Year, citing a rise in lookups of the word in its dictionaries "driven by stories and conversations about AI, celebrity culture, identity, and social media." In pop culture, the word has been associated with several artists seen as "true to their own personality, spirit, or character," including the world's highest-grossing female performer Taylor Swift. Swift re-released her first six studio albums as "Taylor's Versions" to worldwide success after the dispute over the ownership of the masters of her back catalog.

Merriam-Webster's pick is also gaining in popularity due to the rapid development of artificial intelligence and its "impact on deepfake videos, actors’ contracts, academic honesty," which the publishing company argues is causing "the line between 'real' and 'fake' [to] become increasingly blurred." These concerns have already spilled over into socio-economic issues, as illustrated by the recent writers' and actors' strikes in Hollywood. The unions said the labor disputes were partially motivated by fears that major studios could harness AI in the production of their future releases, causing job losses in the process.

Other words considered for the title include "rizz," a term meaning "romantic appeal or charm" and chosen by the Oxford University Press as their Word of the Year, "coronation," after the crowning of United Kingdom's Charles III, and "X," the new name for Twitter after billionaire entrepreneur Elon Musk bought the social network.

Baha Breaking News (BBN) / DJ