12/6/2023, 9:09 PM (Source: TeleTrader)
more TeleTrader news

Verizon hires former Twitter, Peloton CMO

Verizon Communications Inc. announced on Wednesday it appointed Leslie Berland as Executive Vice President and Chief Marketing Officer (CMO).

Berland, who previously fulfilled the latter position in then-Twitter Inc. and Peloton Interactive Inc., will begin her new duties on January 9, 2024.

"Leslie has spent her career at the helm of some of the most iconic brands, transforming their marketing efforts to connect more meaningfully with customers and drive impact across channels. She brings a combination of creativity and business acumen that will help steer and scale our marketing strategy while capitalizing on our next phase of growth," Verizon Chairman and Chief Executive Officer (CEO) Hans Vestberg said.

Baha Breaking News (BBN) / JR