12/27/2019, 7:24 PM (Source: TeleTrader)
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Spotify to pause political advertising in early 2020

Spotify Technology S.A. announced on Friday that it will suspend all political advertising in early 2020 aimed at users from the United States.

The company explained that all political ads will be paused throughout its ad-supported tier and all podcasts. Spotify said that the measure was deemed necessary as the platform is unable to authenticate and check all content posted on it. However, if the company acquires more resources in the future to properly investigate political content, the suspension will be reexamined.

In November, Twitter Inc. unveiled details of its new policy banning political advertising. It was reported, also in November, that Facebook was considering changes to its policy on political ads.

Breaking the News / MS