7/9/2019, 7:52 PM (Source: TeleTrader)
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WarnerMedia announces new HBO Max streaming service

AT&T Inc's WarnerMedia announced that its new streaming service will be called HBO Max in a press release on Tuesday.

The company said that HBO Max will include content from providers such as Warner Bros, New Line and Cartoon Network, among others. The service will be a mix of existing shows as well as original content created specifically for it in addition to new shows that will premiere on HBO. It is currently scheduled to launch in spring next year and pricing details will be provided in due course.

The news come after reports last month indicated that WarnerMedia had abandoned its plans for a three-tiered streaming service and would instead offer a single service by next March. It thus becomes the latest to enter what is turning into an increasingly crowded field, with Disney and Apple among the companies that recently announced their own streaming services.

Breaking the News / DZ