2/28/2018, 8:42 PM (Source: TeleTrader)
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Google's competitors ask EU for better remedies

The European Union's antitrust regulators acknowledged the concern expressed on Wednesday by 19 businesses and industry bodies about Google Llc's answer to the bloc's so-called prohibition decision. Alphabet Inc.'s largest subsidiary was fined €2.4 billion in June by the European Commission for market dominance as it ruled the American company has systematically favored its own services in shopping search results. It claims it is complying with the decision by letting rivals bid for landing advertisements at the top of the page.

"Google’s current remedy proposal has been in operation for more than four months, and the harm to competition, consumers and innovation caused by the infringement established by the decision has continued unabated. In our view, Google’s current remedy proposal is no better than Google’s commitment proposals under Commissioner [Joaquin] Almunia, and in some ways may be worse," the letter adds. The EU's current competition chief is Margrethe Vestager (pictured).

Competitors including Twenga and the Open Internet Project (OIP) slammed the search giant for what they say is its "essentially meaningless" participation in auctions "without full ownership unbundling." Also, they say Google charges a fee equivalent to what it was penalized for.

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